Mike Farmers of VERSO Marketing takes a view about being small
Nearly 98% of all UK businesses are lumped under the title of SME, the classification goes from the micro business, two chaps a bucket and a ladder, right up to 50 souls onboard a managed turnover of £10m. Seems a fairly stupid nomenclature, you could even call it a label and we none of us like those.
What all us SMEs have in common is the learning curve of growth. That uneven progression up a corporate ladder with an unbalanced team pulling as best they can against uncertain odds. It's not surprising that most businesses don't make it further than 3 years.
As SMEs employ more than half the available labour in the country and provide half the GNP it's obvious that 'stable' is not the first word you would reach for when describing the future we all rely upon. Still the entrepreneurial spirit is not dampened and more start the process than fall off half way up. Statistically it is also true that most that do fall off start again in one way or another. Perhaps hoping to avoid the now known pitfall of their earlier attempt...more
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We are building a Business, a Brand and launching a new product in a slow market place. What you say is undoubtedly true. Budgets are small and progress is extremely slow. I think belief is the one component one really needs.
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